A new structure of work is emerging for women.
Jun 25th, 2019
Women are leaving corporate for a better offer.
They are working differently, with more flexibility. Pursuing their passions and defining success on their own terms. I got to hang out with a cohort of such women this week at The Atelier’s women in business conference. Tickets to attend this event sold out in 60 seconds and there were over 700 women at the event. Getting a ticket was like winning the lottery.
The Evergreen Brickworks was filled with experienced, bright and ambitious women. Primarily mothers (they did a show of hands) and all looking to define success on their own terms. It struck me again that companies should be worried about this exodus of talent from their leadership pipeline.
More and more women are looking to self-employment and entrepreneurship as a viable career choice. As an opportunity to pursue a passion that is in line with their values, both personal and professional, and with expectations of reasonable, to considerable, financial gains.
In my role at tellent, I work with professional women who are looking for ways to pursue their career and life ambitions. It remains a struggle to find those opportunities within the traditional work environment, so women are now building their own opportunities.
We are witnessing the rise of true female empowerment as women assert greater control over their career choices and successes.
From solopreneur to partnerships to 500 strong enterprises, being your own boss is becoming easier within this emerging structure of work. One where women are coming together to support each other through shared learning, network and community but also through the products and services that they are bringing to market.
We are, women helping women. Not only do women have huge amounts of purchasing power, we know intimately the collective problems that need solving and how our products and services can do that.
The number of women owned businesses in Canada increased by 33% from 2007 -2013 according Statistics Canada. According to analysis in the 2018 State of Women-Owned Businesses Report, commissioned by American Express, the share of women-owned businesses leapt from 29% in 2007 to 40% in 2018 in the USA.
I would not be at all surprised to see that high number, or higher, reflected in Canada’s economy also. In fact, a recent report by Global Entrepreneurship Monitor showed that Canada has one of the highest rates of female entrepreneurs around the world.
I have personally and professionally witnessed a boom in the number of female professionals opting out of corporate to pursue their own ventures – despite the well documented and advertised challenges unique to female entrepreneurs.
Companies are losing the talent who are more likely to possess the skillset and mindset for growth and innovation.
Skills such as problem solving, innovation, collaboration and leadership. Skills which are critical for organizations in the current state and future of work.
This growing community of women were your future leaders. Organizations have been implementing diversity and inclusion strategies for decades with uninspiring results and we are loosing the exact mind set and skill set that we want to keep.
It isn’t good enough. These future female leaders are empowered to build a successful career within a new and more supportive work environment. One that fosters the mindset, skill set and network to see them catapult into leadership within their own businesses and lives and without the persistent barriers to leadership that exist within the traditional structure of work. These women are making work, work better for them. What are you doing?
Do you want to learn more about the women who are leaving your organization?